Political Research Questions Quiz
Pick the Best Questions
Survey questions are most often statements and by far the most popular rating scale asks respondents to rate their agreement with the statements.
For each of the following pairs of statements, select the one with the best wording such that it will not contaminate the response, or select “no difference” if you believe they are equally well-worded.
The use of strong terms such as "always" in the bad question should be avoided because it is polarizing. There will inevitably be a few times this is not the case, and we are inviting people to put a disproportionate focus on these rare occurrences.
The bad question is suggestive, leading to a favorable response bias. If people do not answer favorably, the implication is they do not care for the environment. The alternative does not contain such bias.
The bad question is suggestive, because it implies that health care reform is important to the person responding. We need to first understand what issues are important to the respondent before finding out how that would influence their vote.
The bad question doesn't define what a "strong stance" is. The stance could be positive or negative; however, it is unlikely that a respondent would be supportive in both circumstances.
The negative emphasis of the bad question means that it is biased. People are more likely to agree with the negativity, creating a distorted outlook on the magnitude of their feelings.
The bad question is not our ideal choice because it is speculative. Often people answer speculative questions in a biased--and favorable--way, leading to a skewed perception of a candidate's popularity.