Blog
Gaming & Hospitality Surveys
What the Best Hotels Know About Providing Award-Winning Customer Service
Hotels and hospitality businesses interested in a reputation for superior customer service should consider starting...
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Market Research Surveys
Commonly Asked Questions Regarding Market Research Surveys
Market research surveys are a powerful tool used to make a company more successful, but they don’t simply appear out of...
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Market Research Surveys
Calculating ROI on Market Research
Measuring and maximizing the return on investment (ROI) of market research is an important goal of most organizations....
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Customer Surveys
The Secret to Getting a High Response Rate on Your Customer Survey
Customer satisfaction is one of the cornerstones of success for any business. When customers are dissatisfied, they will...
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Customer Surveys
How to Turn Customer Survey Results into Action Plans
Customer surveys offer companies unique insights into customer satisfaction and how to improve the customer experience....
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Customer Surveys
5 Reasons a Professional Should Analyze Your Survey Results
Customer surveys are a great tool for learning how to improve an organization. Some companies neglect the benefits that...
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Employee Surveys
The Link Between Employee Engagement and Satisfaction
It is important for a company to pay attention to both employee satisfaction and employee engagement to retain and grow...
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Customer Surveys
What a Survey Focus Group Can Tell You About Your Business
When you are working to improve your business, employee surveys and customer surveys provide important data, but have...
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Customer Surveys
Consumer and Business-to-Business Research: What is the Difference?
Running a successful business is largely dependent upon how you develop relationships with customers, how you maintain...
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Market Research Surveys
How to Plan the Right Time to Conduct Market Research
Without market research, it would be nearly impossible to successfully grow a business. Market research survey(s) obtain...
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Employee Surveys
The High Price of a Toxic Company Culture
A toxic company culture will erode an organization from its core by paralyzing its workforce, diminishing its...
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Customer Surveys
Stop Creating Customers & Start Creating Brand Proponents
There are customers, and then there are brand proponents. Customers might come to a site or store and purchase a...
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